Wake & Bake: “Baking” Your Concealer

Baking. Nope, there are no cookies, cakes, or blunts involved. Baking is the new/old makeup technique that’s being thrown around, because, clearly, strobing is sooo yesterday *hair flip*. It’s new for the general public, but it’s been a technique used by drag queens and other stage performers for a solid chunk of time. The concept of baking allows for your concealer to appear more opaque … Continue reading Wake & Bake: “Baking” Your Concealer